Inclusive storytelling
When stories about development cooperation use constructive and inclusive frames, there appears to be greater involvement and support for the work of development organisations and their partners. Victim frames, stereotypes, or doom scenarios are demotivating in the long term and do not do justice to the people involved or the results achieved.
Hope-based communication
Research shows that a hopeful communication message makes organisations and citizens feel more involved in solving problems and fosters active cooperation in sustainable development. That is why we focus strongly on hope-based communications. A hope-based strategy is needed to build greater support for international solidarity and to work against power structures that undermine social, fair and sustainable development.
Inclusive communication
We started a community of practice (CoP) on Inclusive Communication to explore how we can make our communication more ethical, inclusive, and just in all senses. Not only through the stories we tell, or the words and images we use, but also in our ways of working with our international partners and communities involved. Learning more about inclusive communication is needed to improve the current language, images and communication working methods.
Values, strategy & activities
Partos stands for sending hopeful & inclusive messages, showing impact & results, and building commitment on an equal basis for sustainable development. The strategy focuses on connecting through universal values and on implementing a joint, solution-oriented approach to problems. Therefore, we facilitate a process in which members and their partners can learn and develop hope-based, inclusive communication strategies through various activities and (research) labs. Together with members and partners, we can raise awareness, support, and engagement in society for inclusive and sustainable development worldwide.